The Korean Trade-Investment Promotion Agency (KOTRA) is a state-funded trade and investment promotion organisation. The KOTRA IP Desk located in Ho Chi Minh City contacted Rouse Vietnam to assist with their very first series of IP guides on online e-commerce shopping platforms in Southeast Asia.
Compiled by our Vietnam office, the guide book aims to provide clarification and support to Korean companies doing business with online platforms in Southeast Asia. The very first publication of the IP guide features the region of Thailand which you can see here. Our next instalments features the Philippines and Indonesia.