WTR: Chinese NFTs: understanding the risks to capitalise on the opportunities

Published on 28 May 2022 | 1 minute read
Holly White writes in World Trademark Review about NFTs in China - a unique situation with additional complexities

Whether NFTs are a fad or here to stay, they require careful strategising on the part of brands. This is particularly the case in China, where the environment comes with unique complexities. Rouse Consultancy’s Holly White reflects on the risks and opportunities.

To read more, please visit World Trademark Review.

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Head of Service Development
+44 20 7536 4185