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Linda Chang

Principal, Deputy CEO

London

+44 20 7536 4100

Biography

Linda is a Principal and the Deputy CEO of Rouse.

Qualified under the PRC law system, she is a legal IP expert and strategist with expertise in solving complex IP problems.  She navigates her clients through interwoven IP complexities and assists them with avoiding ’nightmare' scenarios which often make the headline news. 

From 2010 until 2022, Linda was General Manager of Rouse’s business in China.

Linda has been a panellist of WIPO’s UDRP since 2006. She is  considered to be an effective, fair, and natural negotiator.

Qualifications

  • BA (English Language and Literature), Henan University, China
  • Law graduate certificate, East China University of Political Science & Law, 2002
  • Trade Mark Attorney, China, qualified since 1995
  • Admitted to PRC bar
  • General Management, Cambridge University, 2009

Memberships

  • China Trademark Association (CTA)
  • International Trademark Association (INTA)

Awards

  • WIPR Leader 2024
  • Notable Practitioners in IP (China International Firms) - Chambers Greater China Region 2022, 2023
  • Notable Practitioners in IP (China International Firms) - Chambers Asia-Pacific 2011-2016, 2019-2021
  • Hall of Fame in IP (Foreign Firms) -The Legal 500 Asia Pacific 2021-2024
  • The World's Leading IP Strategists - IAM Strategy 300 2023
  • Highly Recommended in Trademark (Non-contentious) - WIPR Insights China Trademarks Rankings 2023
  • Global Elite Thought Leader - Who's Who Legal 2023, 2024
  • Recommended in IP-Trademarks(China) - Who's Who Legal 2023
  • The Top 250 Women in IP (Foreign Firms) - MIP IP Stars 2021, 2022
  • Trade Mark Star (Foreign Firms) - MIP IP Stars 2020-2024
  • Gold Tier in Enforcement and Litigation (China Foreign) - WTR 1000 2023,2024
  • Excellent Tier - Trademark Expert Directory of Chinese Trademark Association 2023
  • The Visionaries (Foreign Firms) – China Business Law Journal The A-List 2023
  • Gold Tier in China Foreign - WTR 1000 2022
  • Global Leader in China Foreign – WTR Global Leaders 2022, 2023
  • Leading Individual in IP (Foreign Firms)- The Legal 500 Asia Pacific 2016, 2017, 2019, 2020
  • Silver Tier in China Foreign - WTR 1000 2018-2021
  • WIPR Leaders (China International Firms) - World IP Review 2016-2018, 2021, 2023
  • IP Law (China International Firms) - Best Lawyers 2020
  • IP Star (Foreign Firms) - MIP IP Stars Firm Survey (Outside USA) 2018
  • Recommended Trademark Practitioners - WTR 1000 2013-2017
  • The Top 250 Women in IP (Foreign Firms) - MIP Practitioner Survey 2016
  • IP Star (Foreign Firms) - MIP Practitioner Survey 2016
  • The International Who’s Who of Business Lawyers in Trademark (China International Firms) - Who’s Who Legal 2014, 2016
  • IP Star (Foreign Firms) - MIP World IP Survey 2014, 2015
  • Leading Lawyer for IP (Foreign Firms) - Asialaw Profiles 2012, 2013
  • Asia Women in Business Law for Patent and Trade mark Prosecution -(China International Firms) Euromoney Expert Guides 2012

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